The 7 deadly sins of professional photos

Photographs are everywhere and are frequently used as expression of our personal and professional brand.

There are a couple of rules that should be kept in mind when choosing a photo for your CV or for your Linkedin profile...

How to build a personal brand: part 2

Building a personal brand is quite simple, although not easy.

First of all, as any good salesperson must know their product, we must be able to answer the question: Who am I?

The second step is about defining who you want to be, as this is also part of who you are.
You must find the answer to the question: What do you want to be when you grow up?

photo credit: Eneas via photopin cc

How to build a personal brand: part 1

It’s simple but it’s not easy.
The process of building a personal brand can be summed up to 3 simple steps, 3 answers you must find to the questions:

What is personal branding?

It's all we can hear about nowadays: personal branding, personal marketing, you are a brand!
But what does all of this mean in real life? Have we all turned into coca-cola bottles?

Discover what personal branding is, how you can build your personal brand and what is it good for...

photo credit: Kevin Labianco via photopin cc

How to create an amazing CV in 8 simple steps

There's nothing like learning from the specialists.
After an interview with a Portuguese Adecco manager, here's the super summary of what you should do to create your very own, amazing and effective CV.
Step by step so nobody gets lost.


Celine Cavaillero's CV for Vogue, inspired by the magazine's online website

What do you want to be when you grow up?

Everybody knows that one of the first things you need to define when starting to build your personal brand is your Vision, which is basically a long term goal, or the answer to the question "what do you want to be when you grow up?"

I used to think I was the only one having trouble finding an answer to this question. 
But after a few conversations with friends I discovered I wasn't alone. 

photo credit: johnnyvintage via photopin cc